Kodak to Enable Microprinting of Newspapers

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Kodak has staged a major turnaround of its business by transitioning from film to digital technology.  They are looking to enable another industry hit hard by the Internet – newspapers.  Kodak is developing a high-speed printer that will enable newspapers to microcustomize their content and ads in newspapers at the neighborhood level.  Interesting idea that would require major change from the newspapers.  My gut tells me that this is a technology that is searching for a market.  The real challenge to micronews in my opinion is local sales and service to small businesses, not the printing. 

Kodak Knows a Little About Dying Business Models – Bits – Technology – New York Times Blog

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